Category: Technology

PH Pulse: FastForward’s Experiment in Automated Economic Tracking

Every economic shift eventually becomes a household decision. Economic shifts rarely stay within the pages of financial reports. They eventually find their way into everyday life, shaping how Filipino households budget, spend, save, and plan for the future. Inflation influences what goes into the grocery basket. Exchange rate movements affect the value of overseas remittances. Interest rates determine whether families postpone major purchases or continue paying down debt. Individually, these are economic indicators. Collectively, they reveal how households adapt long before those changes become visible in sales reports or business performance. For researchers, the challenge is no longer simply accessing economic data. It is understanding how movements in the broader economy eventually influence people’s decisions, and helping...

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From Clicks to Culture: How Digital is Reshaping Filipino Life

Over the past decade, digital adoption in the Philippines has gone from optional to essential. From how Filipinos work, shop, learn, and access services, technology now anchors everyday life as it is no longer an emerging trend, but the default mode of living.  THE DIGITAL SHIFT: A CONSUMER-FIRST APPROACH Filipinos didn’t just adapt to digital; they embraced it [1]. What began as a gradual shift has now become a way of life. As the country moves deeper into this tech-driven era, the economic impact is becoming more visible.   From flexible work setups to omnichannel shopping and digital classrooms, the country’s young, digitally native workforce is setting trends at a record speed [2]. This shift is more than...

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